Software programs can be used automate manual tasks, simplify workflows, or create more enjoyable customer experiences. They can also help businesses cut down on human error, improve profits, and also save money. The choice of the right business software isn’t easy with the many options available.
Small and medium-sized business (SMBs), can use low-cost alternatives for branded suites of software, like LibreOffice or Google Docs. These suites typically comprise accounting tools, office productivity tools, project management and communications systems. For larger companies there are enterprise resource planning (ERP) solutions that come with more advanced features like inventory management and global reporting.
Customer support tools like live chats and co-browsing allow companies to address customer issues more quickly and increase levels of satisfaction and retention. Some of these tools, like Help Scout and Zendesk are integrated with other apps to give a better customer experience.
Contract management software like Plutio, helps businesses keep up with ongoing projects by collating all relevant information onto one screen for easy access and review. For example users can look up the progress of their project, billable hours and invoices paid in an instant.
As younger customers prefer customized products and services companies have to adjust their marketing strategies. This can be achieved with customer relationship management (CRM) tools that track customers’ online behaviour and help businesses better comprehend their needs and offer personalized products. These tools can also be used to analyze sales trends and market conditions.
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